Le Développement Durable s’impose comme l’un des relais de croissance pour un nombre croissant d’entreprises. Certaines sont mêmes tentées d’en faire un nouveau cœur de métier. Pour tous ces acteurs, la priorité est au développement et à la construction d’avantages concurrentiels durables, voir à la révision des modèles économiques et des paradigmes qui en découlent.
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Le Développement Durable s’impose comme l’un des relais de croissance pour un nombre croissant d’entreprises. Certaines sont mêmes tentées d’en faire un nouveau cœur de métier. Pour tous ces acteurs, la priorité est au développement et à la construction d’avantages concurrentiels durables, voir à la révision des modèles économiques et des paradigmes qui en découlent.
Les entreprises du secteur énergie et environnement sont apparues comme très actives dans la mise en œuvre de processus et d’outils d’Intelligence économique. Ce phénomène s’explique sans doute par le fait que l’Intelligence économique propose une approche mobilisatrice en interne pour rechercher d’opportunité de croissance, analyser les jeux d’acteurs et formuler des préconisations d’actions .
Comment les grandes entreprises les plus engagées dans le Développement Durable (secteurs des utilities, BTP, automobile, etc.) ont-elles organisé leur fonction Intelligence Economique pour alimenter leur pipeline d’opportunités sur le DD ?
Quelle crédibilité faut-il accorder aux grandes ruptures liées au DD ?
Comment les outils d’Intelligence Economique mettent-ils en lumière le jeu d’acteurs et les opportunités dans un domaine en croissance comme le développement durable ?
Comment transformer les contraintes liées au DD en opportunités de développement notamment dans les échanges internationaux ?
Comment les réseaux sociaux peuvent-ils participer à l’objectif inscrit dans les plans DD des entreprises autour de la mobilisation des équipes ?
Le Développement Durable s’impose comme l’un des relais de croissance pour un nombre croissant d’entreprises. Certaines sont mêmes tentées d’en faire un nouveau cœur de métier. Pour tous ces acteurs, la priorité est au développement et à la construction d’avantages concurrentiels durables, voir à la révision des modèles économiques et des paradigmes qui en découlent.
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